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GoTradeSeafood.com tackles the trust factor by partnering with Coface Group to provide its members with the @rating Solution GoTradeSeafood.com and the Coface Group have signed a partnership agreement to offer businesses the @rating Solution, the first worldwide, insurable rating system. GoTradeSeafood.com (GTS), the leading seafood marketplace, and the Coface Group, leader in worldwide trade protection, have signed a partnership agreement to offer GTS customers the @rating Solution to provide them with visibility, credibility and protection of their commercial protection. While the globalisation of trade and the growth of e-commerce creates new opportunities for businesses, it also raises the problems of lack of transparency and security, hence reducing the ambitions of many companies. Three major issues arise: visibility and credibility of their own company, reliability of their commercial partners and protection of their commercial transactions. By partnering with Coface Group, GoTradeSeafood.com is able to offer its clients the tools to promote their commercial development. The @rating Solution nurtures trust in the leading seafood marketplace. "We have buyers and sellers from all over the world. When a company is trying to sell shrimp to a buyer across the world and they don’t know each other, we have a trust problem. With @rating, sellers are able to choose who to sell by checking the ratings of its potential partners and may also decide to buy payment protection before transacting with them" says Jerry ten Brink, CEO and President of GTS. "The deployment of the @rating Solution within the GTS marketplace offers the security level necessary for businesses to transact safely in both the domestic and international arenas", says Cofacerating.US CEO Daniel Boccara. He emphasizes, "that the @rating Quality Label, combined with the protection, creates the liquidity, hence the trade opportunities, from both the sellers' and the buyers' standpoints." GTS is marketing immediately Coface services to its customers worldwide. "We partner only with industry leaders and Coface is certainly the leader in B-2-B credit risk assessment. The market is very excited about it and we are getting customer requests even before we are ready to offer the @rating", says ten Brink. GTS’s success is based on its ability to understand its customers' needs. Buyers and sellers might have different needs regarding ratings. Based on Coface Group's fifty years of experience in business analysis and protection, the @rating Solution is perfectly adapted to both sellers and buyers.
About GoTradeSeafood.com |
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