MyPersonal.com Announces Closing of Venture Capital Round Prominent Venture Capitalists Invest $5.8 Million in Leading Affinity Portal Provider

Emeryville, CA. - September 16, 1999 - MyPersonal.com, Inc. (www.mypersonal.com), the leading portal provider for affinity groups, announced the closure of a round of venture capital funding. The company secured $5.8 million in financing from a syndicate co-led by The Walden International Investment Group and Crystal Internet Venture Funds. Also participating in this round were Redwood Venture Partners and Garage.com. These investors join prominent Silicon Valley investors including Craig Johnson and Venture Law Group.

"Funding from these premiere investors catalyzes and intensifies MyPersonal.com's ability to empower Alumni Associations to effectively reach, serve, and engage their members. Our investors' vast experience in the Internet and technology sectors is a great supplement to our team's Internet savvy. We are pleased that Walden's limited partners include endowment funds of major Universities, providing solid support to our vision," said Douglas Fish, President and co-founder of MyPersonal.com.

"The Start Page's underlying architecture allows MyPersonal.com to provide unique, branded communities which reflect our clients' branding and messaging. This investment will enable us to expand our marketing initiatives and grow our team of seasoned Internet professionals while further developing our technologies and business development relationships." said Barak Carmon, CTO and co-founder of MyPersonal.com.

"MyPersonal.com's management team has demonstrated a keen vision in establishing virtual communities for strong affinity groups. They are the right people who understand and best respond to the Alumni Associations' goals on the Web. Our investment will allow MyPersonal.com to solidify their leading position in this market, and offer additional products and services to their constituents" said Joseph Tzeng, Managing Director at Crystal Internet Venture Funds.

"Through our close relationship with major universities we appreciate the value of community and shared focus which MyPersonal.com brings to the marketplace. Our funding and networking will enhance their responsiveness to this affinity group's unique needs", commented Lip-Bu Tan, Chairman of The Walden International Investment Group.

"MyPersonal.com enables affinity groups to better serve their constituents while significantly reducing overhead. The company is solidly positioned in the marketplace as demonstrated by the strong response from Alumni Associations," added Andy Kau, General Partner of The Walden International Investment Group. "MyPersonal.com's technical prowess establish them as the premiere Internet company which provides branded online communities for affinity groups. Their architecture and proprietary technologies add immense value by supporting customized solutions which meet the needs of the Alumni Association and alumni alike," adds Raj Singh, General Partner at Redwood Venture Partners.

Joseph Tzeng, Managing Director at Crystal Internet Venture Funds and Andy Kau, General Partner at The Walden International Investment Group have joined the Board of Directors.

About Walden International Investment Group
The Walden International Investment Group ("WIIG"): WIIG (www.wiig.com), headquartered in San Francisco, is an international venture capital firm, affiliated with The Walden Group, which manages funds in excess of $1 billion including endowment funds for a number of major Universities such as Harvard, Stanford, MIT, and the Universities of Minnesota and Michigan. Walden's extensive portfolio includes over 200 companies, including: AdKnowledge, Bamboo.com, LookSmart, Sina.com, getwebby and Planetweb.

About Crystal Internet Venture Funds
Crystal Internet Venture Funds, L.P. ("CIVF"): CIVF (www.crystalventure.com) is a $200M family of funds headquartered in Cleveland, Ohio, with offices in Ohio, Silicon Valley, and Taiwan. Since its inception in January of 1997, CIVF has been dedicated to continuing the Internet revolution by investing solely in Internet and Internet-related companies. Among CIVF's portfolio are BabyCenter, About.com, Cobalt Networks, and Sina.com.

About Redwood Venture Partners
Redwood Venture Partners (www.redwoodvp.com) is a venture capital firm that focuses on early stage investment in high technology companies, specifically in the areas of Internet and other leading edge communication companies. The current fund is managed by prominent Silicon Valley veterans including co-founders and executives from Silicon Graphics, Sun Microsystems, Gartner and other leading technology firms. Redwood Venture Partners has been involved in prominent deals such as Cerent, Internet Devices, Fore System /Berkeley Networks, StratumOne to name a few.


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